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Business students in computer lab

Business Administration, BA (Online)

Program Overview

The Online Bachelor of Arts in Business Administration (BBA) from Rutgers School of Business–Camden is a fully online degree program designed for students seeking flexibility without compromising academic quality. Whether you're balancing work, family, or military service, this program allows you to earn a respected Rutgers degree from anywhere in the world. The curriculum offers a comprehensive view of the business world, covering core areas such as marketing, accounting, human resources, data analytics, and digital marketing.

This program offers several concentrations:

  • Business Analytics

  • Digital Marketing

  • Human Resource Management

Why Choose This Program?

  • 100% Online: Complete your degree on your schedule, from anywhere.
  • Rutgers Quality: Courses are taught by the same top-ranked faculty who teach on campus.
  • AACSB Accredited: Recognized globally for excellence in business education.
  • Learning Abroad: Earn credit while gaining international business experience.
  • Internship Opportunities: Gain real-world experience and build your professional network.
  • Dual Degree Option: Fast-track your education with the BA-MBA program by taking graduate-level courses during your senior year.

Career Opportunities

Graduates of the Online BBA program are prepared for careers in:

  • Business Management
  • Marketing and Sales
  • Financial Services
  • Human Resources
  • Data Analytics
  • Entrepreneurship